I believe accountable people make the world go ‘round.
In this session, I’ll show you how to get everyone in your bank thinking about how to bring in the next best customers at premium pricing—in other words, getting everybody thinking like a marketer.
If you have the traditional marketing department where they do “their thing” and nobody quite understands the why or the how except those in the department, that’s very typical. You’re going to love knowing that you can expand that department so that everyone in the bank says they are a marketer.
I believe there are many ways to do anything—but there’s only one best way.
In this episode, I’ll show you how banks utterly destroy their potential by violating little-known and often-broken marketing principles.
If you’re thinking, “I don’t even know any marketing principles to violate—I leave that to other people”—you need this episode, because you must understand that ultimately you are responsible for the profit of the bank. And so, even if you don’t have the title, you need to know what not to do that wastes your shareholders’ dollars.
I believe people love to have positive attention lavished on them.
In this episode, I’m going to show you how to take your already really good customer experience over the moon.
If you’re frustrated by a lack of consistently over-the-top customer service, most of your encounters are fairly good but not all of them, and you’re not hearing “wows” pouring in daily, you’re going to love discovering how that can all transform quickly and sustainably.
If you are thrilled by your service culture already, you’ll love this episode because we’ll explore the next level—there’s always a next level,
I believe that people want to work with people who “get them” and are all about their success.
In this series, I’m going to show you how you can transform the ROI from your marketing dollars so that every dollar you put in gives you far more than 5 to 20 back to your bottom line.
If you feel like your marketing department is already targeting the very best low-risk, high-profit prospects—and getting them—you’ll love this series, because I’ll show you how to speed that up.
However, your marketing people may be fabulous but still doing the things they learned in marketing school.
I believe most everything in life should carry its own weight.
In this session, I’ll show you how to create massive ROI from every marketing dollar and how to prove it!
If you find yourself rubber-stamping a marketing budget that has a few tweaks from the year before and are wondering what, if anything, actually gets ROI from that budget, you’ll love this session, because I’ll show you the proven research that a leader like you can use right away.
If, on the other hand, you know the ROI from each line item on your budget,
I believe that sales managers have one of the most difficult jobs. In this episode, I’m going to share how a sales manager can get more results with fewer headaches.
If you’re a sales manager or leader of sales managers and have everything all buttoned down, and you feel your sales management is optimized, you’ll love discovering in this episode how you can use that powerful platform to get even more results.
If you feel like your sales management is mediocre at best, well, you’re going to love this because it is your time for a breakthrough.
I believe that most people really want to do a good job.
In this session, I’ll show you how to help your “okay” performers focus on what matters so they can create far better sales results than they ever dreamed possible.
If you’ve got great accountability already, you’ll love this episode because I’ll show you how to get lenders to quickly up the ante on their performance.
If you feel like you struggle to get accountability in your workplace and people all “look” busy but they just can’t unleash true high levels of performance,
I believe a team can create results that far exceed the sum of those achievable by its members.
In this session, I’m going to share with you how you can dramatically increase the chances of getting larger deals at premium prices by utilizing team selling instead of the “individual contributor” model of sales.
If you’ve already begun selling via teams and you’re getting good results, you’ll be glad to know that you can take it up a notch and apply even more tweaks to improve results.
If you’re all in on the individual sales model but it’s not really working as well as it could,
I believe that it’s fun to win.
In this session, I’m going to share with you a way to help your lenders win more and better deals.
If you’re already bringing in nice deals and you’re fairly happy, you’re going to love this episode. I’m going to show you that, with that base, your lenders can bring in so much more and at better pricing.
On the other hand, if you are frustrated that you have a few lenders who are doing all the deals while the others don’t seem to catch on and replicate their results,
I believe that quality loan growth is one of the top three drivers of sustainable profitability for banks.
In this session, I’m going to show you how you can increase your productivity per lender by 30-40% or more within 12 months by restructuring your lending department.
If you think your team is kicking butt and taking names in securing quality loans at premium pricing, and you’re sure it’s because of your team’s execution of a predictable success system and not driven by the competition’s recent mistakes or the economy, you have a great foundation in place.