Every banking conference I speak at or go to, they’re saying the exact same thing…CULTURE, CULTURE, CULTURE!
And there’s a good reason—culture is the leading predictor of future growth and profitability. Always has been, always will be.
It is no accident that when we see banks that have the very highest culture scores, they also have some of the best performance within their state. That is no accident.
So, let’s talk today about what are the myths about culture that everybody seems to get wrong, and that as a result of those myths, there is no breakthrough in the culture.
Myth number one: “You can make people happy.”
In fact, motivation is a racket. You can’t make anybody happy. People choose that happiness; it’s intrinsic.
Just the other day, my son sent me a wonderful little cartoon, and it had one guy who had a sign on his chest that said, “Happy,” and the other guy is saying to him, “Where’d you find that?” And this guy said, “I made it myself.” That’s exactly how happiness works.
But happiness comes as a result of people being purposeful, making a difference for the customer, feeling like they’re making progress every day.